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Muhammad Ali was a famous boxer and a champion. Today he is fighting for peace in the world. Read the inspirational story of a great champion and learn to win!
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It is Lisa's first visit to London. She is going to learn English. Then she meets Michael. And suddenly her English lessons are very exciting !
Ali wants to take photos of people and places in Istanbul, but he has a big problem: he hasn't got a camera. How can he get one?
Steve Charters, Jérôme Gallo
An introduction to management for the wine industry, targeted at both students and professionals.
Erik Campanini, Kyle Hutchins
This practical guide explores the boundaries of this new consumer-driven world involved by the digital technology, selecting the most relevant examples of transformation projects.
The Business of Hospitality and Travel, 5e édition
Roy Cook, Cathy Hsu
An introduction to Travel and Tourism (Hospitality, Travel, Tourism & Leisure).
Courtland Bovee, John V Thill
This text addresses the new-media skills that employees are expected to have in today's business environment. It presents these technologies in the context of proven communication strategies and essential business English skills. For Business Communication courses.
Robert DiYanni, Brenda L. Mattison
For Principles of Accounting courses.
TIPS for Managing People at Work, 6e édition
Philip Hunsaker, Stephen Robbins
An applied approach to developing and practicing interpersonal skills. The sixth edition includes several new pedagogical tools–such as self-assessment quizzes, exercises, cases, etc.–and information on the importance and usage of social networking.
A Practical Guide, 6e édition
Using Econometrics: A Practical Guide provides students with a practical introduction that combines single-equation linear regression analysis with real-world examples and exercises. This text also avoids complex matrix algebra and calculus, making it an ideal text for beginner econometrics students.
Joseph F. Hair, William C. Black
For over 30 years, this text has provided students with the information they need to understand and apply multivariate data analysis. For graduate and upper-level undergraduate marketing research courses.
Todd Mooradian, Kurt Matzler
An all-purpose approach to strategic marketing management.
Mooradian provides students with a highly applied decision-making framework and exploration of the tools that can be used to solve marketing problems. For highly applied undergraduate and graduate marketing management or strategy courses.
Luis Gomez-Mejia, David Balkin
George B. Thomas, Maurice D. Weir
Thomas' Calculus: Early Transcendentals helps your students successfully generalize and apply the key ideas of calculus through clear and precise explanations, clean design, thoughtfully chosen examples, and superior exercise sets. Designed for a three-semester or four-quarter calculus course (math, engineering, and science majors).
Robert L. McDonald
To be financially literate in today's market, business students must have a solid understanding of derivatives concepts and instruments and the uses of those instruments in corporations. For courses in options, futures, and derivatives.
Lynne Lewis, Tom Tietenberg
Environmental & Natural Resource Economicsis the best-selling text for this course, offering a policy-oriented approach and introducing economic theory in the context of debates and empirical work from the field. Students leave the course with a global perspective of both environmental and natural resource economics.
Making the Team: A Guide for Managers combines cutting-edge theory with the latest research and real-world applications in order to help team leaders and team members succeed in the business world. For undergraduate or graduate management courses in Organization Behavior, Group Dynamics, or Teamwork.
Norean Sharpe, Richard De Veaux
This book is ideal for a one-semester course in business statistics, offering a streamlined presentation of Business Statistics, by Sharpe, De Veaux, and Velleman. The Second Edition provides a wealth of examples and exercises so that the story is always tied to the way statistics is used to make better business decisions.