Essentials of Strategic Management: Pearson New International Edition


5e édition

VitalSource eBook (VitalBook) - En anglais 45,00 € DRM

Spécifications


Éditeur
Pearson Education
Édition
5
Auteur
J. David Hunger, Thomas L. Wheelen,
Langue
anglais
BISAC Subject Heading
BUS063000 BUSINESS & ECONOMICS / Strategic Planning
BIC subject category (UK)
KJC Business strategy
Code publique Onix
05 Enseignement supérieur
Date de première publication du titre
01 novembre 2013
Subject Scheme Identifier Code
Classification thématique Thema: Stratégie d’affaires

VitalSource eBook


Date de publication
01 novembre 2013
ISBN-13
9781292034157
Ampleur
Nombre de pages de contenu principal : 192
Code interne
1292034157
Protection technique e-livre
DRM

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Sommaire


Appendix C: Strategic Audit of a Corporation

Part 1: Introduction to Strategic Management
Chapter 1: Basic Concepts of Strategic Management
Chapter 2: Corporate Governance, Ethics, and Social Responsibility
Part 2: Scanning the Environment
Chapter 3: Environmental Scanning and Industry Analysis
Chapter 4: Internal Scanning: Organizational Analysis
Part 3: Strategy Formulation
Chapter 5: Strategy Formulation: Situation Analysis and Business Strategy

Chapter 6: Strategy Implementation: Organizing for Action
Chapter 7: Strategy Formulation: Corporate Strategy
Chapter 8: Strategy Formulation: Functional Strategy and Strategic Choice
Part 4: Strategy Implementation and Control
Chapter 9: Strategy Implementation: Staffing and Leading
Chapter 10: Evaluation and Control




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