Global Edition / English textbooks

Titres liés

Exploring Strategy Text & Cases

12e édition

Gerry Johnson

Exploring Strategy, 12th Edition, by Whittington, Angwin, Regner, Johnson and Scholes has long been the essential introduction to strategy for the managers of today and tomorrow and has sold over one million copies worldwide.

Exploring Strategy

12e édition

Gerry Johnson

Management and Cost Accounting

7e édition

Alnoor Bhimani

Business Statistics : A First Course

Global Edition, 8e édition

David Levine, Kathryn Szabat

Econometric Analysis

Global Edition, 8e édition

William Greene

Leadership in Organizations

Global Edition, 9e édition

Gary Yukl, William L. Gardner III

Global Marketing

Global Edition, 10e édition

Mark Green

Operations Management

Sustainability and Supply Chain Management, Global Edition

Jay Heizer

A broad introduction to operations, reinforced with extensive practice problems

International Business: A Managerial Perspective

Global Edition, 9e édition

Ricky W. Griffin, Michael Pustay

Fundamentals of Management

Global Edition, 11e édition

Stephen Robbins

For undergraduate principles of marketing courses.

Consumer Behavior: Buying, Having, and Being

Global Edition, 13e édition

Michael Solomon

International Economics

Theory and Policy, Global Edition, 11e édition

Paul Krugman

Marketing Management

4th European Edition, 4e édition

Philip Kotler, Kevin Keller

Strategic Brand Management

Building, Measuring, and Managing Brand Equity, Global Edition, 5e édition

Kevin Keller

For courses in brand management. Create profitable brand strategies by building, measuring, and managing brand equity.

Marketing

An Introduction, Global Edition, 14e édition

Gary Armstrong

An introduction to marketing using a practical and engaging approach

International Business: The New Realities

Global Edition

S. Tamer Cavusgil

For courses in international business.

Statistics for Business and Economics

Global Edition, 9e édition

Paul Newbold, William Carlson

Human Resource Management

Global Edition, 16e édition

Gary Dessler

For courses in management.

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