Business Communication Essentials: Pearson New International Edition


6e édition

This text addresses the new-media skills that employees are expected to have in today's business environment. It presents these technologies in the context of proven communication strategies and essential business English skills. For Business Communication courses. Lire la suite

Prepare students for the demands they'll face on the job.

Only Bovée/Thill texts thoroughly address the new-media skills that employees are expected to have in today's business environment. Business Communication Essentials presents these technologies in the context of proven communication strategies and essential business English skills.

For Business Communication courses.


VitalSource eBook (VitalBook) - En anglais 41,00 € DRM

Spécifications


Éditeur
Pearson Education
Édition
6
Auteur
Courtland Bovee, John V Thill,
Langue
anglais
Mots clés
efficacité professionnelle, manuel, ouvrage en anglais, VitalSource
Catégorie (éditeur)
Manuels et lecture complémentaires > Efficacité professionnelle / Développement personnel
BISAC Subject Heading
BUS007000 BUSINESS & ECONOMICS / Business Communication
BIC subject category (UK)
KJP Business communication & presentation
Code publique Onix
05 College/higher education
Date de première publication du titre
01 novembre 2013
Subject Scheme Identifier Code
Classification thématique Thema: Communication et présentation des entreprises

VitalSource eBook


Date de publication
01 novembre 2013
ISBN-13
9781292036533
Ampleur
Nombre de pages de contenu principal : 480
Code interne
1292036532
Protection technique e-livre
DRM

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Sommaire


I Business Communication Foundations 
01. Understanding Business Communication in Today's Workplace
02. Mastering Team Skills and Interpersonal Communication

II The Three-Step Writing Process 
03. Planning Business Messages
04. Writing Business Messages
05. Completing Business Messages

III Brief Business Messages
06. Crafting Messages for Electronic Media
07. Writing Routine and Positive Messages
08. Writing Negative Messages
09. Writing Persuasive Messages

IV Longer Business Messages 
10. Understanding and Planning Reports and Proposals
11. Writing and Completing Reports and Proposals
12. Developing Oral and Online Presentations

V Employment Messages and Job Interviews 
13. Building Careers and Writing Résumés
14. Applying and Interviewing for Employment
Handbook of Grammar, Mechanics, and Usage


Ressources Enseignant


En accès réservé, à télécharger

Instructor's Manual, Test Bank, PowerPoints, Image Library

Compléments


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