Technical Communication: Pearson New International Edition


12e édition

VitalSource eBook (VitalBook) - En anglais 54,00 € DRM

Spécifications


Éditeur
Pearson Education
Édition
12
Auteur
John M. Lannon, Laura J Gurak,
Langue
anglais
BISAC Subject Heading
TEC044000 TECHNOLOGY & ENGINEERING / Technical Writing
BIC subject category (UK)
CBWT Technical writing
Code publique Onix
05 College/higher education
Date de première publication du titre
01 novembre 2013
Subject Scheme Identifier Code
Classification thématique Thema: Technologie : généralités
Classification thématique Thema: Arts de l’écriture et techniques de rédaction

VitalSource eBook


Date de publication
01 novembre 2013
ISBN-13
9781292036892
Ampleur
Nombre de pages de contenu principal : 684
Code interne
1292036893
Protection technique e-livre
DRM

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Sommaire


PART I

COMMUNICATING IN THE WORKPLACE

 

Chapter 1: INTRODUCTION TO TECHNICAL COMMUNICATION

Learning Objectives for This Chapter

What is Technical Communication?

Technical Communication Is a Digital and a Human Activity

Technical Communication Reaches a Diverse Audience

Technical Communication Is Part of Most Careers

Technical Communicators Play Many Roles

Characteristics of Effective Technical Communication

Purposes of Technical Communication

Types of Technical Communication

Preparing an Effective Technical Document

   Case:Providing Information Readers Can Use

   Case:Being Persuasive

   Case:Considering the Ethical Issues

   Case:Working on a Team and Thinking Globally

   Consider This:Most Workplace Settings Have a Virtual Component

Projects

 

Chapter 2: MEETING THE NEEDS OF SPECIFIC AUDIENCES

Learning Objectives for This Chapter

Know What Different Audiences Expect

Analyze Your Document’s Audience and Purpose

Assess the Audience’s Technical Background

Case:Tailoring a Single Document for Multiple Audiences

Identify the Audiences’ Cultural Background

Anticipate Your Audience’s Preferences

   Guidelinesfor Analyzing Audience and Purpose

Develop an Audience and Use Profile

   Case:  Developing an Audience and Use Profile

Brainstorm as a Way of Getting Started

   Consider This: Failure to Communicate with the Audience Can Have Drastic Consequences

   Checklist:Analyzing Audience and Purpose

Projects

 

Chapter 3: PERSUADING YOUR READERS

Learning Objectives for This Chapter

Identify Your Specific Persuasive Goal

Try to Predict Audience Reaction

Expect Audience Resistance

Know How to Connect with the Audience

   Case:Connecting with the Audience

Allow for Give-and-Take

Ask for a Specific Response

Never Ask for Too Much

Recognize All Constraints

   Consider This: People Often React Emotionally to Persuasive Appeals

Support Your Claims Convincingly

Consider the Cultural Context

   Guidelines for Persuasion

Shaping Your Argument

   Checklist: Persuasion

Projects

 

Chapter 4: WEIGHING THE ETHICAL ISSUES

Learning Objectives for This Chapter

Recognize Unethical Communication in the Workplace

Know the Major Causes of Unethical Communication

Understand the Potential for Communication Abuse

Rely on Critical Thinking for Ethical Decisions

Anticipate Some Hard Choices

   Case: A Hard Choice

Never Depend Only on Legal Guidelines

Learn To Recognize Plagiarism

   Consider This- Ethical Standards Are Good for Business

Decide Where and How to Report Ethical Abuses

   Checklist: Ethical Communication

   Guidelines for Ethical Communication

Projects

 

Chapter 5: TEAMWORK AND GLOBAL CONSIDERATIONS

Learning Objectives for This Chapter

Teamwork and Project Management

   Guidelines for Managing a Collaborative Project

Conducting Meetings

   Guidelines for Running a Meeting

Sources of Conflict in Collaborative Groups

Managing Group Conflict

Overcoming Difference by Active Listening

   Guidelines for Active Listening

Thinking Creatively

Reviewing and Editing Others’ Work

   Guidelines for Peer Reviewing and Editing

Ethical abuses in Workplace Collaboration

Global Considerations when Working in Teams

   Guidelines for Global Team Communication

   Checklist: Teamwork and Global Considerations

Projects

 

Chapter 6: AN OVERVIEW OF THE TECHNICAL WRITING PROCESS

Learning Objectives for This Chapter

Critical Thinking in the Writing Process

A Sample Writing Situation

Make Proofreading Your Final Step

   Guidelines for Proofreading

   Checklist:Proofreading

Limitations of Writing with Digital Technology

Projects

PART II

  THE RESEARCH PROCESS

 

Chapter 7: THINKING CRITICALLY ABOUT THE RESEARCH PROCESS

Learning Objectives for This Chapter

Asking the Right Questions

   Case: Defining and Refining a Research Question

Exploring a Balance of Views

Achieving Adequate Depth in Your Search

Evaluating Your Finding

Interpreting Your Findings

   Guidelines for Thinking Critically about Research

Primary versus Secondary Sources

Exploring Secondary Sources

   Guidelines for Researching on the Internet

Exploring Primary Sources

   Guidelines for Informational Interviews

   Guidelines for Surveys

   Consider This: Frequently Asked Questions about Copyright

   Checklist: Doing Research

Projects

 

Chapter 8:  EVALUATING AND INTERPRETING INFORMATON 

Learning Objectives for This Chapter

Evaluate the Sources

Evaluate the Evidence

Interpret Your Findings

   Consider This: Standards of Proof Vary for Different Audiences and Cultural

Avoid Distorted or Unethical Reasoning

Acknowledge the Limits of Research

   Guidelines for Evaluating and Interpreting Information

   Checklist: Evaluating and Interpreting Information

Projects

 

Chapter 9: SUMMARIZING RESEARCH FINDINGS AND OTHER COMPLEX INFORMATION

Learning Objectives for This Chapter

Audience and Purpose

What Readers Expect from a Summary

   Guidelines for Summarizing Information

A Situation Requiring a Summary

Special Types of Summaries

Ethical and Global Considerations in Summarizing Information

   Checklist: Summaries

Projects

PART III

ORGANIZATION, STYLE, AND VISUAL DESIGN

 

Chapter 10: ORGANIZING FOR READERS

Learning Objectives for This Chapter

The Typical Shape of Workplace Documents

Outlining

   Guidelines for Outlining

Storyboarding

Paragraphing

Sequencing

Chunking

Producing and Overview

Organizing for Global Audiences

   Checklist for Organizing Information

Projects

 

Chapter 11: EDITING FOR A PROFESSIONAL STYLE AND TONE

Learning Objectives for This Chapter

Editing for Clarity

Editing for Conciseness

Editing for Fluency

Finding the Exact Words

Adjusting Your Tone

   Guidelines for Deciding about Tone

   Guidelines for Nonsexist Usage

   Guidelines for Inoffensive Usage

Considering the Global Context

Legal and Ethical Implications of Word Choice

Using Automated Editing Tools Effectively

   Checklist: Style

Projects

 

Chapter 12: DESIGNING VISUAL INFORMATION

Learning Objectives for This Chapter

Why Visuals Matter

When to Use Visuals

Types of Visuals to Consider

How to Choose the Right Visuals for Your Readers

Tables

Graphs

   Guidelines for Creating Tables and Graphs

Charts

   Guidelines for Creating Charts

Graphic Illustrations

   Guidelines for Creating Graphic Illustrations

Photographs

   Guidelines for Using Photographs

Videos

   Guidelines for Using Videos

Software and Downloadable Images

Using Color

   Guidelines for Incorporating Color

Ethical Considerations

Guidelines for Obtaining and Citing Visual Material

Cultural Considerations

   Guidelines for Fitting Visuals with Text

   Checklist: Effective Use of Visuals

Projects

 

Chapter 13: DESIGNING PAGES AND DOCUMENTS

Learning Objectives for This Chapter

Page Design in Workplace Documents

How Page Design Transforms a Document

Design Skills Needed in Today’s Workplace

Creating a Design that Works for Your Readers

   Guidelines for Shaping the Page

   Guidelines for Styling the Words and Letters

   Guidelines for Adding Emphasis

   Guidelines for Using Headings for Access and Orientation

Audience Considerations in Page Design

Designing Digital Documents

   Checklist: Effective Page Design

Projects

 

PART IV

SPECIFIC DOCUMENTS AND APPLICATIONS

 

Chapter 14:DESIGNING AND TESTING DOCUMENTS FOR USABILITY

Learning Objectives for This Chapter

Why Usable Design Is Essential

Achieving a Usable Design

Creating a Document Plan

Writing, Testing, and Revising your Document

   Guidelines for Preparing a Document and Testing it for Usability

Ethical and Global Issues Affecting Usability

Usability Issues in Online or Multimedia Documents

   Checklist: for Usability

Projects

 

Chapter 15: MEMOS

Learning Objectives for This Chapter

Considering your Audience and Purpose

Memo Parts and Format

Memo Tone

Common Types of Memos

   Guidelinesfor Memos

   Checklist: Memos

Projects

 

Chapter 16: EMAIL AND INSTANT MESSAGING

Learning Objectives for This Chapter

Email

Email Style and Tone

Using Visuals with Email

Ethical Issues when Using Email

Global Considerations When Using Email

   Guidelinesfor Writing and Using Email

   Guidelinesfor Choosing Email versus Paper, Telephone, or Fax

Instant Messaging

Instant Messaging: Considering Audience and Purpose

   Guidelinesfor Instant Messaging

   Checklistfor Email and Instant Messaging

Projects

  

Chapter 17: RÉSUMÉS AND OTHER JOB-SEARCH MATERIALS

Learning Objectives for This Chapter

Assessing Yours Skills and Aptitudes

Researching the Job Market

Résumés

Considering Your Audience and Purpose

   Guidelines for Hard CopyRésumés

   Guidelinesfor Scannable and Emailed Résumés

   Guidelinesfor Online Résumés

Application Letters

Guidelinesfor Application Letters

Consider This: How applicants are Screened for Personal Qualities

Dossiers, Portfolios, and Webfolios

   Guidelines Dossiers, Portfolos, and Webfolios

Interviews and Follow up Letters

Guidelinesfor Interviews and Follow-Up Letters

   Checklist:Résumés

   Checklist: Application Letters

   Checklist: Supporting Material

Projects

 

Chapter 18: TECHNICAL DEFINITIONS

Learning Objectives for This Chapter

Audience and Purpose

Legal, Ethical, Societal, and Global Implications

Types of Definition

Methods for Expanding Definitions

Situations Requiring Definitions

Placement of Definitions in a Document

   Guidelinesfor Definitions

   Checklistfor Definitions

Projects

 

Chapter 19: TECHNICAL DESCRIPTIONS, SPECIFICATIONS, AND MARKETING MATERIALS

Learning Objectives for This Chapter

Considering Audience and Purpose

Types of Technical Descriptions

Objectivity in Technical Descriptions

Elements of a Usable Description

An Outline and Model for Product Description

A Situation Requiring Product Description

An Outline for Process Description

A Situation Requiring Process Description

   Case:A Process Description for a Nontechnical Audience

   Guidelinesfor Descriptions

Specifications

   Guidelinesfor Specifications

Technical Marketing Materials

   Guidelinesfor Technical Marketing Materials

   Checklist: Technical Descriptions

   Checklist: Specifications

   Checklist: Technical Marketing Materials

Projects

 

Chapter 20: INSTRUCTIONS AND PROCEDURES

Learning Objectives for This Chapter

Considering Audience and Purpose

Formats for Instructional Documents

Faulty Instructions and Legal Liability

Elements of Effective Instructions

   Guidelinesfor Providing Appropriate Detail

   Guidelinesfor Designing Instructions

An Outline for Instructions

A Situation Requiring Instructions

Digital and Online Instructions

Video Instructions

Evaluating the Usability of Instructional Documents

Procedures

   Checklist:Effective Instructions and Procedures

Projects

 

Chapter 21 : INFORMAL REPORTS

Learning Objectives for This Chapter

Informational versus Analytical Reports
Progress Reports

   Guidelinesfor Progress Reports

Periodic Activity Reports

   Guidelinesfor Periodic Activity Reports

Trip Reports

   Guidelinesfor Trip Reports

Meeting Minutes

   Guidelinesfor Meeting Minutes

Feasibility Reports

   Guidelinesfor Feasibility Reports

Recommendation Reports

   Guidelinesfor Recommendation Reports

Justification Reports

   Guidelines for Justification Reports

Peer Review Reports

   Guidelinesfor Peer Review Reports

   Checklist:Informal Reports

Projects

 

Chapter 22: FORMAL ANALYTICAL REPORTS

Learning Objectives for This Chapter

Considering Audience and Purpose

Typical Analytical Problems

   Case:The Reasoning Process in Casual Analysis

   Case:The Reasoning Process in Comparative Analysis

   Case:The Reasoning Process in Feasibility Analysis

Elements of a an Effective Analysis

An Outline and Model for Analytical Reports

Front Matter and End Matter

A Situation Requiring an Analytical Report

   Guidelinesfor Reasoning through an Analytical Problem

   Checklist: Analytical Reports

Projects

 

Chapter 23: PROPOSALS

Learning Objectives for This Chapter

Considering Audience and Purpose

The Proposal Process

   Case:Submitting a Competitive Proposal

Types of Proposals

Elements of a Persuasive Proposal

An Outline and Model for Proposals

   Guidelinesfor Proposals

Situation Requiring a Formal Proposal

   Checklist: Usability of Proposals

Projects

 

Chapter 24: ORAL PRESENTATIONS AND WEBINARS

Learning Objectives for This Chapter

Advantages and Drawbacks of Oral Presentations

Avoiding Presentation Pitfalls

Planning Your Presentation

Preparing Your Presentation

Planning and Creating Your Visuals

   Guidelinesfor Readable Visuals

   Guidelines for Understandable Visuals

Choosing the Right Technology

Using Presentation Software

   Case:PowerPoint and the Space Shuttle ColumbiaDisaster

   Guidelines for Using Presentation Software

Delivering Your Presentation

   Guidelines for Using Visual Aids

   Guidelines forManaging Listener Questions

   Guidelines for Delivering Oral Presentations

   Consider This: Cross Cultural Audiences May Have Specific Expectations

Webinars and Distance Presentations

   Guidelines forWebinars and Distance Presentations

   Checklist: Oral Presentations

Projects

 

Chapter 25: WEB PAGES

Learning Objectives for This Chapter

Considering Audience and Purpose

How Readers Read Web Pages

Writing for the Web

   Guidelines for Writing Web Pages

Designing Web Pages

   Guidelines for Designing Web Pages

Techniques and Technologies for Creating Web Sites

Global Issues and Web Pages

   Guidelines for Addressing Global Audiences

Ethical and Legal Considerations for Web Sites

   Checklist: Web Pages

Projects

 

Chapter 26: BLOGS, WIKIS, AND SOCIAL NETWORKS

Learning Objectives for This Chapter

Considering Audience and Purpose

Using Blogs for Technical Communication

Using Wikis for Technical Communication

   Guidelines for Writing and Using Blogs and Wikis

Using Social Networks for Technical Communication

   Guidelines for Writing and Using Social Networks

Ethical and Legal Considerations

   Consider This: Blogs, Wikis, and Social Networks Change How We Work and Learn

   Checklist:Blogs, Wikis, and Social Networks

Projects


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