Essentials of Strategic Management: Pearson New International Edition


5e édition

VitalSource eBook (VitalBook) - En anglais 45,00 € DRM

Spécifications


Éditeur
Pearson Education
Édition
5
Auteur
J. David Hunger, Thomas L. Wheelen,
Langue
anglais
BISAC Subject Heading
BUS063000 BUSINESS & ECONOMICS / Strategic Planning
BIC subject category (UK)
KJC Business strategy
Code publique Onix
05 College/higher education
Date de première publication du titre
01 novembre 2013
Subject Scheme Identifier Code
Classification thématique Thema: Stratégie d’affaires

VitalSource eBook


Date de publication
01 novembre 2013
ISBN-13
9781292034157
Ampleur
Nombre de pages de contenu principal : 192
Code interne
1292034157
Protection technique e-livre
DRM

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Sommaire


Appendix C: Strategic Audit of a Corporation

Part 1: Introduction to Strategic Management
Chapter 1: Basic Concepts of Strategic Management
Chapter 2: Corporate Governance, Ethics, and Social Responsibility
Part 2: Scanning the Environment
Chapter 3: Environmental Scanning and Industry Analysis
Chapter 4: Internal Scanning: Organizational Analysis
Part 3: Strategy Formulation
Chapter 5: Strategy Formulation: Situation Analysis and Business Strategy

Chapter 6: Strategy Implementation: Organizing for Action
Chapter 7: Strategy Formulation: Corporate Strategy
Chapter 8: Strategy Formulation: Functional Strategy and Strategic Choice
Part 4: Strategy Implementation and Control
Chapter 9: Strategy Implementation: Staffing and Leading
Chapter 10: Evaluation and Control




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