Microeconomics: International Edition

4e édition

Learn economics through real business examples. For the one-semester Principles of Microeconomics courses at four- and two-year colleges and universities. Lire la suite

Learn economics through real business examples.

The number-one question students of economics ask themselves is, "Why am I here, and will I ever use this?" Hubbard/O'Brien answers this question by demonstrating that real businesses use economics to make real decisions everyday. This is something all students can connect to, whether they're business majors or not, because students encounter businesses in their daily lives. And regardless of their future career path—opening an art studio, doing social work, trading on Wall Street, working for the government, or bartending at the local pub—students will benefit from understanding the economic forces behind their work.

For the one-semester Principles of Microeconomics courses at four- and two-year colleges and universities.

VitalSource eBook (VitalBook) - En anglais 42,00 € DRM - Momentanément indisponible


Pearson Education
R. Glenn Hubbard, Anthony O'Brien,
Mots clés
économie, manuel, microéconomie, ouvrage en anglais, VitalSource
Catégorie (éditeur)
Manuels et lecture complémentaires > Économie & Gestion > Économie
BISAC Subject Heading
JNF047000 JUVENILE NONFICTION / Readers / Chapter Books > JNF046000 JUVENILE NONFICTION / Readers / Intermediate
BIC subject category (UK)
YQCR Educational: English language: readers & reading schemes
Code publique Onix
05 Enseignement supérieur
Date de première publication du titre
28 mars 2012
Subject Scheme Identifier Code
Classification thématique Thema: Enseignement : langue maternelle / première langue : livres et méthodes de lecture

VitalSource eBook

Date de publication
28 mars 2012
Nombre de pages de contenu principal : 696
Code interne
Protection technique e-livre

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I Introduction
01. Economics: Foundations and Models
02. Trade-offs, Comparative Advantage, and the Market System
03. Where Prices Come From: The Interaction of Demand and Supply
04. Economic Efficiency, Government Price Setting, and Taxes

II Markets in Action
05. Externalities, Environmental Policy, and Public Goods
06. Elasticity: The Responsiveness of Demand and Supply
07. The Economics of Health Care

III Firms in the Domestic and International Economies
08. Firms, the Stock Market, and Corporate Governance
09. Comparative Advantage and the Gains from International Trade

IV Microeconomic Foundations: Consumers and Firms
10. Consumer Choice and Behavioral Economics
11. Technology, Production, and Costs

V Market Structure and Firm Strategy
12. Firms in Perfectly Competitive Markets
13. Monopolistic Competition: The Competitive Model in a More Realistic Setting
14. Oligopoly: Firms in Less Competitive Markets
15. Monopoly and Antitrust Policy
16. Pricing Strategy

VI Labor Markets, Public Choice, and the Distribution of Income
17. The Markets for Labor and Other Factors of Production
18. Public Choice, Taxes, and the Distribution of Income

Ressources Enseignant

En accès réservé, à télécharger

Instructor's Manual, Test Item File, PowerPoints


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