The digital world transforms how customers transact, relate and experience your brand. It's creating paradoxes that impact customer behaviour. This book provides guidelines and useful tips, based on five main ways to deal with these new issues.

The Art of Management Control: Issues and Practices explores advanced issues of management control. This book sheds light the subtle art of balancing multiple, potentially conflicting and complementary managerial perspectives.

An applied approach to understanding bond markets. Through its applied approach, Fabozzi's Bond Markets prepares students to analyze the bond market and manage bond portfolios without getting bogged down in the theory.

In the face of growing client expectations, this book offers a real reflection on the consulting profession and provides keys for adapting every day to clients' demands while ensuring the firm's own growth.

Does your company have an innovative gene ? This book presents an original approach to innovation in business as the authors take us on a discovery tour of DNA and its nitrogenous bases.

Economics by Sloman & al is known for its active learning, student-friendly approach and unmatched lecturer and student support. It provides a balanced, comprehensive and completely up-to-date introduction to the world of economics.

The historic economic events and financial crises of late 2008 have changed the landscape of money and banking. Mishkin present the current state of money and banking, explain the latest debates and issues.

Exploring Strategy, Text & Cases has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources.

Cet ouvrage, version anglaise de Les fondamentaux du contrôle de gestion, présente de façon structurée la démarche à suivre pour réussir le pilotage de la performance en mettant en évidence la dimension managériale.

Robbins/DeCenzo is the best-selling, brief, paperback text that gives students more depth and breadth of practical tools to practice their management skills than any other textbook.